Insights

Are you charging what your coaching transformation is really worth? Most women building coaching businesses dramatically underprice their services, leaving money on the table while diminishing the perceived value they deliver. When you shift from hourly rates to value-based pricing, you're no longer selling time. You're selling life-changing transformation that deserves to be compensated accordingly. Your professional expertise, signature methodology, and proven results creat

Wondering how to build authority in your coaching business? Coaching case studies do more than prove your methods work. They're your most powerful marketing asset. Here's what actually matters when documenting client transformations.

Ever send a proposal and immediately think you should've charged more? Most women building coaching businesses struggle with pricing, not because they lack skills or experience, but because of deep psychological patterns around money and worth. Understanding what drives undercharging is the first step to building a sustainable coaching business that actually pays you what you deserve.

You send proposals that check every box, yet clients go silent. Sound familiar? The difference between proposals that convert and ones that collect digital dust isn't about your pricing or credentials. It's about whether your potential client feels chosen or sold to. When you're starting a coaching business, the proposal stage feels like the ultimate test. You've had the conversation. You know you can help. But somewhere between "I'm interested" and signing on the dotted line

Here's what nobody tells you about starting a coaching business : the hardest part isn't developing your methodology or creating your offers. It's having sales conversations that don't make you feel like you're selling your soul. You know that uncomfortable moment when someone asks about your pricing and you suddenly sound like you're reading from a script someone else wrote? That's the moment most professional women building coaching businesses secretly dread. But what if yo

What if the difference between crickets and a thriving coaching business isn't your credentials or your website, but how you structure the one conversation that matters most? The discovery call is where potential clients decide if you're the person who can help them make their career transition or finally monetize their skills. Here's how to turn that conversation from awkward to enrollment without sounding desperate or pushy, using a structure that works every single time.